AMEN

The job of a copywriter or art director isn’t fun and it isn’t easy.
Jackasses often get the final say about whether our work runs or is even presented to a small group of people.
Genuine hacks often are given free rein to edit our work.
There is no honor in the advertising business.
Although you cannot create high level work without approaching it as an artist, you will not find yourself treated as an artist.
In short, you will not be able to love the job of advertising copywriter or art director as you would like to.
Do not fear.
Your desire is not muted.
Only misdirected.
This, i have found, is what can happen.
The process of creation is worthy of love and will return to you what you seek.
The workbook is both the repository of your work and the feeding mechanism for your brain in the process.
Do not waste your love on the business. It cannot meet you where an artist deserves to be met.
Love the process.

via Mark Fenske